The New Tech Order (NTO)

Made available recently but with so little public fan fare you need to wonder how it was missed. Google have launched their own app store!

If you run Google Apps (as opposed to the basic Gmail and associated services; however it is available on the Standard and Professional editions of the service) you will see a new option in the Services section of your control panel called Google Apps Marketplace. This service provides a range of different web based applications that can integrate with your Google Apps domain.

The range is fairly good and aimed mostly at the business market at this stage. Given the nature of the Google Apps service this is understandable. However the average user will find apps that will enhance their mail or calendar management. A notable inclusion is the Aviary online image editing tool which enables you to create and edit images stored in the Google Docs folders.

Good move Google, let’s see how this develops.

After a little bit of sabre rattling it would appear they have finally done it, or at least moved their services outside of the Chinese government control safely in Hong Kong (!) for the moment at least.

A leaked document from the Chinese government demonstrates the level of control that their media is put under:

All chief editors and managers:

Google has officially announced its withdrawal from the China market. This is a high-impact incident. It has triggered netizens’ discussions which are not limited to a commercial level. Therefore please pay strict attention to the following content requirements during this period:

A. News Section

1. Only use Central Government main media (website) content; do not use content from other sources
2. Reposting must not change title
3. News recommendations should refer to Central government main media websites
4. Do not produce relevant topic pages; do not set discussion sessions; do not conduct related investigative reporting;
5. Online programs with experts and scholars on this matter must apply for permission ahead of time. This type of self-initiated program production is strictly forbidden.
6. Carefully manage the commentary posts under news items.

B. Forums, blogs and other interactive media sections:

1. It is not permitted to hold discussions or investigations on the Google topic
2. Interactive sections do not recommend this topic, do not place this topic and related comments at the top
3. All websites please clean up text, images and sound and videos which attack the Party, State, government agencies, Internet policies with the excuse of this event.
4. All websites please clean up text, images and sound and videos which support Google, dedicate flowers to Google, ask Google to stay, cheer for Google and others have a different tune from government policy
5. On topics related to Google, carefully manage the information in exchanges, comments and other interactive sessions
6. Chief managers in different regions please assign specific manpower to monitor Google-related information; if there is information about mass incidents, please report it in a timely manner.

We ask the Monitoring and Control Group to immediately follow up monitoring and control actions along the above directions; once any problems are discovered, please communicate with respected sessions in a timely manner.

Addition guidelines:

– Do not participate in and report Google’s information/press releases
– Do not report about Google exerting pressure on our country via people or events
– Related reports need to put [our story/perspective/information] in the center, do not provide materials for Google to attack relavent policies of our country
– Use talking points about Google withdrawing from China published by relevant departments

I don’t think the content of the above would be of any real surprise. It seems along the lines of a PR department directive to company employees after a negative public event surrounding the company….with the exception of course it covers a country of billions of people.

Reference: http://chinadigitaltimes.net/2010/03/the-latest-directives-from-the-ministry-of-truth-032310/